YouTube Sponsorship Rate Calculator

Sponsors buy delivered views. Creators quote off subscribers. A channel with 180,000 subscribers and 40,000 views a video is worth what 40,000 views are worth, and every rate card built on the bigger number is asking for a refusal — or, far worse, getting one accepted at a price it should not be.

So this prices on the median views of your last ten videos. The middle one, not the average, because a single viral video pulls an average somewhere your next video is not going. Subscribers appear on the page exactly once, as a ratio, and are in no price on it.

The tile most people will use every week is the reverse one. Paste in what a brand has offered and it converts it into the CPM that offer actually represents. $500 on 40,000 views is a $12.50 CPM whatever the email calls it, and a CPM is a thing a brand can check and agree with, which “that feels low” is not.

It also keeps three things apart that creators routinely sell as one. The placement is one product. Letting them run your face as a paid advert is a second. Locking you out of their competitors for six months is a third. Whitelisting given away free is the most expensive mistake on the page, and when those boxes are at zero the tool says out loud that the price buys one placement in one video and nothing else.

Underneath everything is the floor: what the video costs you to make, in hours at your own rate. A sponsorship below that is paid work done at a loss, before the audience goodwill it spends.

Save as many versions as you like and put any two side by side, figure against figure, with the better one on each line marked and the difference in its own column. That screen is the one that decides things, and it is the part a free calculator cannot do at all.

It has no data on what your niche pays and will not invent a CPM and present it as research. That range is one you enter, from offers you have actually had. What the tool does is the arithmetic on top of it, in both directions.

One HTML file. No account, no subscription, no internet needed. Opens on Windows, Mac and Android; the readme explains the extra step on iPhone and iPad, where Apple blocks JavaScript in downloaded files and every tool of this kind is affected.

Everything lives in your browser on your device. Nothing is uploaded, which is why it works offline and why nobody else can see your figures — and it also means clearing your browsing data deletes it. The tool does not pretend otherwise: the header shows how long since your last export at all times, turns amber after three days and red after seven, and export is one click that produces a plain file you keep.